This was the first season at Zady introducing a full collection. The Essentials Collection featured several knits of wool and alpaca, two cotton button-ups, the perfect black wool overcoat... with minimal, elevated styling, and sophisticatedly quiet energy, this shoot was concepted, directed and produced by me and shot by photographer Danielle St. Laurent. #treschic
Photography: Danielle St. Laurent // Styling: Courtney Raniszewski // Hair: Dre Donoghue // Makeup: Marie Schumacher // Production assistant: Navah Rosenbaum. The #wildposting campaign was throughout Soho, Chelsea, Greenwich Village and Lower Manhattan.